Privacy Policy
Aura Digital Studios is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our site or use our online platform and services. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site or use our services.
Information We Collect
We collect various types of information in connection with your use of our online platform:
Personal Data:
This is information that identifies you individually. We may collect personal data that you voluntarily provide to us when you register for an account, place an order, subscribe to our newsletter, respond to a survey or marketing communication, use our services, or otherwise contact us. This may include your name, contact information, billing details, and other similar information.
Derivative Data:
Information our servers automatically collect when you access our site, such as your IP address, browser type, operating system, access times, and the pages you have viewed directly before and after accessing the site.
Data From Third Parties:
Information from third parties, such as partners, service providers, or publicly available sources, which we may combine with information we collect from you.
Usage Data:
Information about how you use our services, including service interactions, feature usage, and performance metrics.
How We Use Your Information
Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via our online platform to:
Provide, operate, and maintain our services.
Improve, personalize, and expand our services.
Understand and analyze how you use our services.
Develop new products, services, features, and functionality.
Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the service, and for marketing and promotional purposes.
Process your transactions and manage your orders.
Send you technical notices, updates, security alerts, and support and administrative messages.
Find and prevent fraud.
Comply with legal obligations.
Legal Basis for Processing (Under GDPR)
We process your personal data based on the following legal grounds:
Performance of a Contract:
Processing your data is necessary for providing the services you requested or entering into contracts with you.
Legitimate Interests:
Processing your data is necessary for our legitimate interests or those of a third party, provided your fundamental rights do not override these interests. This includes improving our services, marketing, and fraud prevention.
Consent:
In certain cases, we may process your data based on your explicit consent, which you can withdraw at any time.
Legal Obligation:
Processing your data is necessary for compliance with a legal obligation to which we are subject.
Disclosure of Your Information
We may share information we have collected about you in certain situations. Your information may be disclosed as follows:
By Law or to Protect Rights:
If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, or safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation.
Third-Party Service Providers:
We may share your information with third parties that perform services for us or on our behalf, including payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.
Business Transfers:
If we reorganize or sell all or a portion of our assets, undergo a merger, or are acquired by another entity, we may transfer your information to the successor entity.
Other Users:
When you share personal information in public areas of our online platform, this information may be viewed by all users and may be publicly distributed outside the site.
Affiliates:
We may share your information with our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include our parent company and any subsidiaries, joint venture partners or other companies that we control or that are under common control with us.
Data Security
We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.
Your Rights
Depending on your location and applicable data protection laws, you may have the following rights regarding your personal data:
Right of Access:
The right to request access to your personal data.
Right to Rectification:
The right to request correction of inaccurate or incomplete personal data.
Right to Erasure (Right to be Forgotten):
The right to request deletion of your personal data under certain conditions.
Right to Restriction of Processing:
The right to request that we restrict the processing of your personal data under certain conditions.
Right to Data Portability:
The right to receive your personal data in a structured, commonly used, and machine-readable format and have the right to transmit that data to another controller under certain conditions.
Right to Object:
The right to object to our processing of your personal data under certain conditions.
Right to Withdraw Consent:
Where processing is based on consent, you have the right to withdraw your consent at any time.
To exercise any of these rights, please contact us using the physical address provided below. We may need to verify your identity before responding to your request.
Data Retention
We retain your personal information only for as long as is necessary for the purposes set out in this privacy policy, including for the purposes of satisfying any legal, accounting, or reporting requirements. When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
Cookies and Tracking Technologies
We may use cookies, web beacons, tracking pixels, and other tracking technologies on our online platform to help customize our services and improve your experience. You are free to decline our cookies if your browser permits, but doing so may affect the availability and functionality of the services.
Links to Other Websites
Our online platform may contain links to third-party websites and services. Any information you provide on third-party websites is provided directly to the operators of such websites and is subject to their privacy policies, if any. We are not responsible for the content or privacy and security practices and policies of any third parties.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. We will notify you of any changes by posting the new Privacy Policy on this page and may update the "last updated" date. We encourage you to review this Privacy Policy periodically for any changes.
Data Controller
Aura Digital Studios, located at the address below, is the data controller responsible for processing your personal data collected via our online platform.
Contact Us
If you have questions or comments about this Privacy Policy, please contact us by postal mail at:
Aura Digital Studios
3rd Floor, Office 301
Linking Road
Bandra West
Mumbai, Maharashtra
400050
India